Communicating a More Compelling “Cost of Waiting”
There are many ways to communicate the cost of waiting to implement an energy-saving measure. “Think of how many dollars in savings you’re missing every day you don’t do it” may be the most popular, but it’s not very compelling. Most decisions are made emotionally and then justified financially. This fast-paced session will demonstrate five other ways you can reframe the “cost of waiting” to make a much stronger case for immediate project approval.
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- Access to the recorded version for 30 days.
- Ongoing invitations to live monthly Mastermind Group Coaching Calls with Mark Jewell to support your continued success.
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